Webinar on Future Ready Careers – How Digital Marketing & Ai are shaping the Next Generation of Professionals
Webinar Report: Future Ready Careers – How Digital Marketing & AI are Shaping the Next Generation of Professionals
Organized by MAAK Career and Professional Development Wing
Date: July 26, 2025
The MAAK Career and Professional Development Wing of Marian College Kuttikkanam (Autonomous) hosted an impactful webinar on “Future Ready Careers – How Digital Marketing & AI are Shaping the Next Generation of Professionals” on July 26, 2025. The session was led by Ms. Subina Shalu, an accomplished alumna of the college, Digital Consultant, and Founder of WebByte Digital.
Ms. Subina offered a comprehensive overview of the rapid transformation occurring in the digital workspace. She elaborated on how digital marketing, powered by artificial intelligence, is redefining the roles and skills required in today’s job market. The session covered key trends such as data-driven marketing, personalization through AI, automation, and the growing need for digital agility among professionals.
With a blend of industry insights and practical guidance, she encouraged students to explore careers in digital marketing and AI-enhanced roles. She emphasized the importance of upskilling, adaptability, and staying updated with evolving tools and platforms.
The webinar concluded with an engaging Q&A session, where students actively interacted and clarified their career doubts. The event proved to be a valuable resource in helping students understand and prepare for the digital future of work.
